TEAM Coalition
Techniques for Effective Alcohol Management
Anheuser-Busch
BEST PRACTICES ON DISPLAY: Responsibility Has Its Rewards at NFL Kickoff Experience
Kicking Off the 2021 NFL Season with Responsibility The NFL Kickoff Experience on September 9, 2021, at Julian B. Lane Riverfront Park in Tampa, FL gave TEAM a first-time opportunity to infuse responsibility into the celebration to start the season. The game was an historic match-up as the Super Bowl champion Tampa Bay Buccaneers...Chicago White Sox Lead League in Move to Ballpark app for Responsible Fan Pledge
The Chicago White Sox worked with MLB Advanced Media to move the Responsibility Has Its Rewards program to the MLB Ballpark app for the 2021 season. The effort is a partnership with Budweiser. The Club is offering the Responsibility Has Its Rewards (RHIR) sweepstakes to fans who share their plan to get home safely. Fans...
BEST PRACTICES ON DISPLAY: BUSCH NA RHIR SWEEPSTAKES
NASCAR fans are racing over to BUSCHNA.WIN to take the responsible fan pledge. For the Blue-Emu Maximum Pain Relief 500 at Martinsville Speedway on Saturday 4/10/21, Kevin Harvick’s #4 Ford was specially painted with Busch NA for the race as a reminder to all NASCAR fans that Responsibility Has Its Rewards. Busch NA and TEAM...BEST PRACTICES ON DISPLAY: Carolina Panthers Responsibility Program
The Carolina Panthers did not let the pandemic stop them from promoting responsible drinking with their fans for the 2020 NFL season. The Panthers added the Responsibility Has Its Rewards (RHIR) sweepstakes to their website and app, allowing fans to pledge to be responsible for every Panthers game - home or away. The effort was...TEAM Board Member Profile – Ashley Cahill, Marketing & Communications Committee Chair
“As the beer industry leader, Anheuser-Busch is committed to fostering a culture of responsible drinking behaviors. As a longtime member of TEAM Coalition, we continue to work together to encourage fans enjoy their beers responsibly and always plan ahead for a safe ride” --- Ashley Cahill Director, Corporate Social Responsibility | Better World at Anheuser-Busch...BEST PRACTICES ON DISPLAY – Global Beer Responsible Day
“As the beer industry leader, Anheuser-Busch is committed to fostering a culture of responsible drinking behaviors. As a longtime member of TEAM Coalition, we’ve had the opportunity to work together to ensure that fans enjoy their beers responsibly, and we were honored to highlight this partnership on our 11th Annual Global Beer Responsible Day.” ---...BEST PRACTICES ON DISPLAY – BUFFALO BILLS
"Partnering with TEAM Coalition on these important initiatives that promote positive, safe and responsible fan behavior has literally helped us reduce the number of incidents at our games, and has made the Fan Experience at Bills Stadium more enjoyable for all of our valued fans. From the team member training to the safe ride home...
Responsible Race Fans Rewarded at the 2020 Auto Club 400
It was a weekend full of thrills on the track for the Auto Club 400 on March 1, 2020 at Auto Club Speedway in Fontana, CA. Even before the drivers started their engines, though, fans at Auto Club Speedway took the Busch NA Responsibility Has Its Rewards pledge – a promise to prevent drunk driving, promote…
Responsible Race Fans Rewarded at the 2020 Daytona 500
It was a weekend full of thrills on the track, an amazing start to the 2020 NASCAR Cup Series culminating with the 62nd running of the Daytona 500 on February 16, 2020. Even before the drivers started their engines, though, fans at Daytona International Speedway took the Busch NA Responsibility Has Its Rewards pledge – a…