News

Modelo Especial and TEAM Coalition Reward Responsible Fans at UFC 238

Responsible UFC fans had the chance to pose for a souvenir photo and enter the Responsibility Has Its Rewards Sweepstakes at the UFC 238 Fan Fest outside United Center in Chicago, IL on Saturday, June 8, 2019. This was the first UFC fight where Modelo Especial,® Modelo Negra® and TEAM Coalition partnered to promote responsible drinking.   288

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Designated Driver Recognized at Game 3 of The NBA Finals Presented by YouTube TV

Oakland, CA – Golden State Warriors fan Flavia Hsiung was uniquely excited for Game 3 of the NBA Finals 2019 presented by YouTube TV last night. Ms. Hsiung was named “Designated Driver for the Season” for the Warriors and attended Game 3 as a grand prize winner of the “Responsibility Has Its Rewards” sweepstakes. Hsiung and her

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Responsible Fans at the 2019 NCAA Women’s College World Series

TEAM Coalition traveled to USA Softball Hall of Fame Stadium in Oklahoma City, OK for the 2019 NCAA Women’s College World Series from May 30 to June 2, 2019. With alcohol served, TEAM was there to reward fans who made the Responsibility Has Its Rewards pledge to: • Buckle Up – Every Trip, Every Time • Never Drive

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Designated Driver Recognized at Game 1 of The NBA Finals Presented by YouTube TV

Toronto, ON – Toronto Raptors fan Ali Mohsenian was uniquely excited for Game 1 of the NBA Finals 2019 presented by YouTube TV last night. Mr. Mohsenian was named “Designated Driver for the Season” for the Raptors and attended Game 1 as a grand prize winner of the “Responsibility Has Its Rewards” sweepstakes. Mohsenian and his guest enjoyed

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Responsible Indianapolis 500 Fans Always Have a Designated Driver

Responsible race fans earned valuable rewards at the Indianapolis Motor Speedway during the Indianapolis 500 weekend (May 24, 25 and 26, 2019) through a partnership between the track, MillerCoors and TEAM Coalition. The partners promoted responsible drinking and drunk driving prevention at Friday’s Miller Lite Carb Day, Firestone Legends Day on Saturday and the Snake

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Responsible Fans at the 2019 NCAA Lacrosse Championship

For the third year in a row, the NCAA and TEAM Coalition partnered at the NCAA Men;s Lacrosse Championship. The 2019 event was held at Lincoln Financial Field in Philadelphia, PA on May 25 – May 27, 2019.  With alcohol served, TEAM was there to reward fans who made the Responsibility Has Its Rewards pledge to:

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Phoenix Rising FC Fans Live Respectfully And Enjoy 100% Responsibly with el Jimador and Jack Daniel’s

TEAM partnered with el Jimador, Jack Daniel's and Phoenix Rising FC (United Soccer League) for year two of an alcohol responsibility promotion at the home match on Friday May 10, 2019. Phoenix Rising FC faced RGV Toros in front of a sold-out crowd and came out on top with a 3-1 victory on the field.

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Responsible Race Fans Rewarded at Kansas Speedway

The Digital Ally 400 at Kansas Speedway was an amazing weekend of racing. Even before the drivers started their engines, 803 fans took the Busch NA Responsibility Has Its Rewards pledge – a promise to prevent drunk driving, promote traffic safety and encourage positive fan behavior. From Friday May 10 to Saturday May 11, 2019 Busch

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