News

Saratoga Race Fans Celebrate Responsibly with Woodford Reserve

Come rain or shine, horse racing fans enjoy incredible competition in a beautiful and historic setting at Saratoga Race Course. On August 3 2018, Saratoga was the site of a great deal of rain and the third year of the partnership between NYRA, Woodford Reserve and TEAM Coalition promoting responsible drinking and drunk driving prevention. This activation was

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RHIR at 89th MLB All-Star Game

Major League Baseball (MLB), the Washington Nationals, Budweiser and TEAM Coalition joined forces to encourage fans to be responsible and respect others while attending MLB All-Star activities July 13-17, 2018. Through the Budweiser Responsible Fan program and the TEAM Coalition Responsibility Has Its Rewards sweepstakes for designated drivers, more than 5,740 baseball fans of legal drinking

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Responsible Race Fans Rewarded at Coke Zero Sugar 400

It was an exciting and responsible race day for the 2018 Monster Energy NASCAR Cup Series Coke Zero Sugar 400 at Daytona International Speedway on July 7, 2018. Before the drivers started their engines, 414 fans took the Busch NA Responsibility Has Its Rewards pledge – a promise to never drive drunk and always have a

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100% Responsibly, How Phoenix Rising Supporters Celebrated Win with el Jimador

TEAM and el Jimador continued their partnership with Phoenix Rising FC (United Soccer League) to promote alcohol responsibility at the home match on June 29, 2018. Phoenix Rising FC faced Orange County and came out on top with a 1-0 victory on the field. And there were also plenty of winners off the field as

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Responsible NASCAR Fans Rewarded at Chicagoland Speedway

Responsible race fans earned valuable rewards at Chicagoland Speedway for the three days of NASCAR racing on June 29, 30 and July 1, 2018. Miller Lite and TEAM Coalition partnered to promote responsible drinking and traffic safety at the track. 717 fans made the pledge to Hold True and Get Home Safely. All of them had

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Responsible Fans at the 2018 NCAA Men’s College World Series

TEAM Coalition traveled to TD Ameritrade Park Omaha in Omaha, Nebraska for the 2018 NCAA Men’s College World Series on June 15 – June 18, 2018. More than 673 responsible fans participated in the activation while enjoying the pre-game festivities at MCWS Fan Fest. Over the course of the four-day event, 232 photos were taken in front

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Belmont Stakes Race Fans Celebrate Triple Crown Win Responsibly with Woodford Reserve

Congratulations to Justify – only the 13th horse in history to win the triple crown. And congratulations to all the race fans who pledged to celebrate responsibly at the race on June 9, 2018. Belmont Park was the site of the continuation of a partnership between NYRA, Woodford Reserve and TEAM Coalition that started in 2016

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Responsible Fans Rewarded at Santa Cruz vs. Mares II Fight

On June 9, 2018, Corona Extra and TEAM partnered to promote responsible drinking at STAPLES Center in Los Angeles, CA. Three randomly selected Responsibility Has Its Rewards (RHIR) Sweepstakes prize winners each received an autographed boxing glove from the fight – (below) – compliments of TEAM Coalition and Corona Extra. A lively 80 fans made

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