Marketing and Communications Committee
Marketing & Communications Committee Chair
Director, Corporate Social Responsibility | Better World at Anheuser-Busch
- Erin Donar, National Beer Wholesalers Association
- Pam Shadel Fischer, Governors Highway Safety Association
- Tami Garrison, Molson Coors
- Jennifer Jose, National Association of Broadcasters
- Dan Klenetsky, NASCAR
- Greg Luehrs, Brown-Forman
- Erin Meluso, RADD
- Alicia Nestle, Constellation Brands
- Kim Twist, Constellation Brands
- Anne Wheat, TEAM Master Trainer
- Bill Young, Beer Institute
The Marketing & Communications Committee is challenged on two fronts.
- The committee is constantly reimagining fan engagement offerings that communicate alcohol responsibility with the goal of generating greater awareness and participation in by sports and entertainment fans. At the same time, the committee provides a robust toolkit of responsibility activation elements for use by venue operators and member organizations alike.
- The committee helps tell the TEAM Coalition story by developing and implementing a communications plan and brand standards, improving TEAM’s online presence and enhancing the organization’s relationship with the media. Oversight by this committee includes editorial decisions for the monthly newsletter.