Notre Dame fans are encouraged to Celebrate Responsibly and Get Home Safe with Coors Light and TEAM Coalition at home games during the 2019 season at Notre Dame Stadium. Before kick-off, fans smile for souvenir photos after autographing the responsibility football, an 8 feet tall, Notre Dame green replica, as their pledge to never drive drunk.
TEAM Coalition traveled to TD Ameritrade Park Omaha in Omaha, Nebraska for the 2019 NCAA Men’s College World Series on June 14 – June 21, 2019. 673 responsible fans participated in the activation while enjoying the pre-game festivities at Fan Fest. Over the course of the event, 254 photos were taken in front of a larger-than-life baseball
TEAM Coalition traveled to USA Softball Hall of Fame Stadium in Oklahoma City, OK for the 2019 NCAA Women’s College World Series from May 30 to June 2, 2019. With alcohol served, TEAM was there to reward fans who made the Responsibility Has Its Rewards pledge to: • Buckle Up – Every Trip, Every Time • Never Drive
For the third year in a row, the NCAA and TEAM Coalition partnered at the NCAA Men;s Lacrosse Championship. The 2019 event was held at Lincoln Financial Field in Philadelphia, PA on May 25 – May 27, 2019. With alcohol served, TEAM was there to reward fans who made the Responsibility Has Its Rewards pledge to:
TEAM Coalition celebrated both the NCAA® Men’s and Women’s Final Four® with the 11th year of the organization’s drunk driving prevention initiative, TEAMUp2Win!®. NCAA, the National Highway Traffic Safety Administration (NHTSA) and TEAM Coalition partnered to capitalized on the excitement of the 2019 NCAA Men’s and Women’s basketball tournaments and encouraged fans to celebrate responsibly.