Responsible Fans at the 2019 NCAA Men’s College World Series

06/24/2019

TEAM Coalition traveled to TD Ameritrade Park Omaha in Omaha, Nebraska for the 2019 NCAA Men’s College World Series on June 14 – June 21, 2019. 673 responsible fans participated in the activation while enjoying the pre-game festivities at Fan Fest. Over the course of the event, 254 photos were taken in front of a larger-than-life baseball that each fan autographed as their pledge never to drive drunk and for those fans under 21 to buckle up – every trip, every time. The photos have been shared 783 times via social media, an average of 3 views per photo.

Fans from all over the country gathered to watch eight schools – Arkansas Razorbacks, Auburn Tigers, Mississippi State Bulldogs, Florida State Seminoles, Texas Tech Red Raiders, Michigan Wolverines, Louisville Cardinals and Vanderbilt Commodores – compete for the national championship. Congratulations to Vanderbilt – the 2019 NCAA Men’s College World Series Champions.

MCWS 2019-06-21 16-37-30PM
MCWS 2019-06-21 14-38-41PM
MCWS 2019-06-21 15-51-20PM

As a member of TEAM Coalition, the NCAA is very excited to partner with the Responsibility Has Its Rewards promotion, and to encourage fans of NCAA championships to make their responsibility pledges so that all baseball fans can safely enjoy the games!

Jessica Wagner, Associate Director of Prevention and Health Promotion, NCAA Sport Science Institute
The success of the Responsibility Has Its Rewards campaign is a direct result of the commitment from our members and all the designated driver program partners, including the leagues, stadiums and concessionaires. Teamwork is what this campaign is all about. We are demonstrating that when everyone – including the fans – takes responsibility, everyone wins.Jill Pepper, Executive Director, TEAM Coalition
NCAA
For more information, see NCAA.org.
TEAM Coalition
TEAM Coalition is an alliance of professional and collegiate sports, entertainment facilities, concessionaires, stadium service providers, the beer industry, distillers, broadcasters, traffic safety experts and others working together to promote responsible drinking and positive fan behavior at sports and entertainment facilities. TEAM Coalition members and supporters include National Collegiate Athletic Association, Major League Baseball, Major League Soccer, NASCAR, National Basketball Association, National Football League, National Hockey League, Americrown, Aramark, Delaware North Sportservice, Legends, Spectra, Beer Institute, National Beer Wholesalers Association, Anheuser-Busch Companies, Constellation Brands, MillerCoors, Brown-Forman, Live Nation, Lyft, National Association of Broadcasters, International Association of Venue Managers, Stadium Managers Association and the National Highway Traffic Safety Administration. For more information visit www.TEAMCoalition.org or www.FansDontLetFansDriveDrunk.org.
US DOT / NHTSA 2017 NATIONAL DATA:

• In 2017, 10,874 people were killed as a result of alcohol-related (BAC > 0.08) car crashes, a decrease of 1.1% from the 10,996 fatalities in 2016.

• Many, if not most of those lives would have been saved if people did not drive when they were impaired by alcohol or if they used sober, designated drivers or if they simply wore their seat belts.

• Statistics and research clearly show that 21-34 year old males are the demographic most likely to be involved in an automobile crash, drive when impaired by alcohol, and fail to buckle up.