RHIR at Wembley Stadium as Jaguars host Eagles

10/29/2018

Fans who attended the Jacksonville Jaguars game versus the Philadelphia Eagles at Wembley Stadium on Sunday October 28, 2018 enjoyed the third of three NFL games played in London this season. Click here to see the results from all of the games played in London this season. Fans from across the pond showed tremendous support for the Jaguars by embracing the responsibility message – Responsible Fans Win. Fans who pledged to never drive drunk autographed a responsibility wall and received a free souvenir photo.

A total of 238 fans participated in the responsibility activation. 114 photos were taken on game day. Those photos were viewed 321 times. That is 2.8 views per photo. One lucky fan was selected among all those who participated as the Responsible Fan of the Game. The winner, Simon Keaney, received an NFL London 2018 prize pack.

Responsible Fan of the Game, Simon Keaney


The positive contributions made by TEAM are far reaching. Its mission is important to fans and spectators in stadiums, but its message also contributes to responsible conduct in our communities at large. The NFL strongly supports the TEAM program, and we are proud to be a member of the TEAM Coalition.Roger Goodell, Commissioner, National Football League

At Anheuser-Busch, we take great pride in promoting responsible drinking, as we have done for more than 35 years and the Bud Light Responsible Fan program is a great way to remind fans to both enjoy responsibly and have a safe ride plan. Our partnership with the NFL, TEAM and the great fans across the league displays our collective responsibility to help keep our roads safe.Adam Warrington, Vice President, Corporate Social Responsibility-Better World, Anheuser-Busch

Teamwork is exactly what this organization is all about. Through the Responsibility Has Its Rewards campaign, we are demonstrating that when everyone – including the fans – takes responsibility, everyone wins.Jill Pepper, Executive Director, TEAM Coalition

Jacksonville Jaguars

Anheuser-Busch

TEAM Coalition
US DOT / NHTSA 2017 NATIONAL DATA:

• In 2017, 10,874 people were killed as a result of alcohol-related (BAC > 0.08) car crashes, a decrease of 1.1% from the 10,996 fatalities in 2016.

• Many, if not most of those lives would have been saved if people did not drive when they were impaired by alcohol or if they used sober, designated drivers or if they simply wore their seat belts.

• Statistics and research clearly show that 21-34 year old males are the demographic most likely to be involved in an automobile crash

TEAM Coalition