Fans who attended the Denver Broncos game versus the San Diego Chargers at Sports Authority Field at Mile High on Sunday January 3, 2016 were treated to a great day of football in Denver. The Broncos came out with a 27-20 win over their division rivals! Broncos fans also showed amazing support for the home team in the Bud Light Good Sport Designated Driver Challenge against their AFC West rivals. Hundreds of fans pledged to be Good Sports – designated drivers for their group. Participating fans autographed a responsibility wall and received a free souvenir photo.
Each designated driver is worth a “touchdown” (6 points) in the competition. The Bud Light Good Sport Designated Driver Challenge winner will be the team with the most points at the end of the season. Click here to see the Challenge Standings.
Partners in the Broncos successful designated driver program include Bud Light and TEAM Coalition.
US DOT / NHTSA 2014 NATIONAL DATA:
• In 2014, 9,967 people were killed as a result of alcohol-related (BAC > 0.08) car crashes, a decrease of 1% from the 10,076 fatalities in 2013.
• Many, if not most of those lives would have been saved if people did not drive when they were impaired by alcohol or if they used sober, designated drivers or if they simply wore their seat belts.
• Statistics and research clearly show that 21-34 year old males are the demographic most likely to be involved in an automobile crash, drive when impaired by alcohol, and fail to buckle up.