Fans who attended the Baltimore Ravens game versus the Pittsburgh Steelers at M&T Bank Stadium on Sunday October 1, 2017 showed amazing support even against a formidable opponent. Ravens fans did their best to represent in the Bud Light Good Sport Designated Driver Challenge against their AFC North rivals. 1,696 fans pledged to be Good Sports – designated drivers for their group, 190 of those fans registered at our Bud Light Good Sport activation. Responsible fans autographed a responsibility wall and received a free souvenir photo.
Each designated driver is worth a “touchdown” (6 points) in the competition. The Bud Light Good Sport Designated Driver Challenge winner will be the team with the most points at the end of the season. Click here to see the Challenge Standings.
Partners in the Ravens successful designated driver program include Bud Light, Kacef Brothers, Aramark, and TEAM Coalition.
US DOT / NHTSA 2015 NATIONAL DATA:
• In 2015, 10,265 people were killed as a result of alcohol-related (BAC > 0.08) car crashes, an increase of 3.2% from the 9,943 fatalities in 2014.
• Many, if not most of those lives would have been saved if people did not drive when they were impaired by alcohol or if they used sober, designated drivers or if they simply wore their seat belts.
• Statistics and research clearly show that 21-34 year old males are the demographic most likely to be involved in an automobile crash