Giants Fans Always Have a Designated Driver

06/26/2015

Fans who attended the San Francisco Giants games versus the San Diego Padres at AT&T Park on June 24 and 25, 2015 were treated to a great week of baseball. Hundreds of fans helped the Giants earn points in the Budweiser Good Sport Designated Driver Challenge against the Padres and the Los Angeles Dodgers. Each pledge to be a designated driver earned the Giants 1 point in the competition. Participating fans autographed a responsibility wall and received a free souvenir photo.

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Anheuser-Busch has led our industry in promoting responsible drinking for more than 30 years and Budweiser Good Sport is one of our most visible programs, which reminds fans who choose to drink, to do so responsibly and get their friends home safely. We all share the same streets after the game. This partnership with the San Francisco Giants, TEAM Coalition and baseball fans displays our commitment to keeping our roads safe.Bill Bradley, Senior Director, Corporate Social Responsibility Advertising and Outreach, Anheuser-Busch
The success of the Responsibility Has Its Rewards campaign is a direct result of the commitment from our members and all the designated-driver program partners, including the tracks, beer companies and state offices of highway safety. Teamwork is what this campaign is all about. We are demonstrating that when everyone – including the fans – takes responsibility, everyone wins.Jill Pepper, Executive Director, TEAM Coalition

 

Anheuser-Busch
TEAM Coalition
US DOT / NHTSA 2014 NATIONAL DATA:

• In 2014, 9,967 people were killed as a result of alcohol-related (BAC > 0.08) car crashes, a decrease of 1.1% from the 10,076 fatalities in 2013.

• Many, if not most of those lives would have been saved if people did not drive when they were impaired by alcohol or if they used sober, designated drivers or if they simply wore their seat belts.

• Statistics and research clearly show that 21-34 year old males are the demographic most likely to be involved in an automobile crash, drive when impaired by alcohol, and fail to buckle up.

TEAM Coalition