#CardinalsDesignate vs. Rams 2017


Fans who attended the Arizona Cardinals game versus the Los Angeles Rams at University of Phoenix Stadium on Sunday December 3, 2017 showed amazing support for the Cardinals even against a formidable opponent. Cardinals fans did their best to represent in the Bud Light Good Sport Designated Driver Challenge against their NFC West rivals. 103 fans pledged to be Good Sports – designated drivers for their group. Responsible fans autographed a responsibility wall and received a free souvenir photo.

Cardinals 2017-12-03 14-26-30PM
Cardinals 2017-12-03 14-24-29PM
Cardinals 2017-12-03 14-11-14PM
Cardinals 2017-12-03 13-33-15PM
Cardinals 2017-12-03 13-17-23PM

Each designated driver pledge is worth a “touchdown” (6 points) in the competition. The Bud Light Good Sport Designated Driver Challenge winner will be the team with the most points at the end of the season. Click here to see the Challenge Standings.

Partners in the Cardinals successful designated driver program include Bud Light, Hensley Distributing, Rojo Hospitality and TEAM Coalition.

The positive contributions made by TEAM are far reaching. Its mission is important to fans and spectators in stadiums, but its message also contributes to responsible conduct in our communities at large. The NFL strongly supports the TEAM program, and we are proud to be a member of the TEAM Coalition.Roger Goodell, Commissioner, National Football League
Anheuser-Busch has led our industry in promoting responsible drinking for more than 30 years and the Bud Light Good Sport designated driver program reminds fans who choose to drink, to do so responsibly and get their friends home safely. We all share the same streets after the game. This partnership with the Cardinals, TEAM and the fans displays our collective responsibility to help keep our roads safe.Katja Zastrow, Vice President, Corporate Social Responsibility-Better World, Anheuser-Busch
Teamwork is exactly what this organization is all about. Through the Bud Light Good Sport Designated Driver Challenge, we are demonstrating that when everyone – including the fans – takes responsibility, everyone wins.Jill Pepper, Executive Director, TEAM Coalition
Arizona Cardinals
TEAM Coalition


•In 2016, 10,497 people were killed as a result of alcohol-related (BAC > 0.08) car crashes, an increase of 1.7% from the 10,265 fatalities in 2015.

• Many, if not most of those lives would have been saved if people did not drive when they were impaired by alcohol or if they used sober, designated drivers or if they simply wore their seat belts.

• Statistics and research clearly show that 21-34 year old males are the demographic most likely to be involved in an automobile crash

TEAM Coalition