Fans who attended the Buffalo Bills game versus the New York Jets at New Era Field on Sunday September 10, 2017 showed amazing support for the Bills in an exciting divisional victory. Bills fans did their best to represent in the Bud Light Good Sport Designated Driver Challenge against their AFC East rivals. 3,417 fans pledged to be Good Sports – designated drivers for their group, 129 of those fans registered at the Bud Light Good Sport responsibility wall by adding their autographs to the responsibility wall and smiling for a free souvenir photo.
Each designated driver sign-up is worth a “touchdown” (6 points) in the competition. The Bud Light Good Sport Designated Driver Challenge winner will be the team with the most points at the end of the season. Click here to see the Challenge Standings.
Partners in the Bills successful designated driver program include Bud Light, Delaware North Sportservice, and TEAM Coalition.
US DOT / NHTSA 2015 NATIONAL DATA:
• In 2015, 10,265 people were killed as a result of alcohol-related (BAC > 0.08) car crashes, an increase of 3.2% from the 9,943 fatalities in 2014.
• Many, if not most of those lives would have been saved if people did not drive when they were impaired by alcohol or if they used sober, designated drivers or if they simply wore their seat belts.
• Statistics and research clearly show that 21-34 year old males are the demographic most likely to be involved in an automobile crash