#HereWeGoResponsibly Steelers vs. Bengals 2017 -

10/23/2017

Fans who attended the Pittsburgh Steelers game versus the Cincinnati Bengals at Heinz Field on Sunday October 22, 2017 showed amazing support for the home team. Steelers fans did their best to represent in the Bud Light Good Sport Designated Driver Challenge against their AFC North rivals. 924 fans pledged to be Good Sports – designated drivers for their group. 255 of those fans registered at the Bud Light Good Sport and TEAM Coalition activation. Responsible fans autographed a responsibility wall and received a free souvenir photo.

CLICK HERE TO SEE ALL OF THE FAN PHOTOS ON FACEBOOK!

Each designated driver is worth a “touchdown” (6 points) in the competition. The Bud Light Good Sport Designated Driver Challenge winner will be the team with the most points at the end of the season. Click here to see the Challenge Standings.

Partners in the Steelers successful designated driver program include Bud Light, Aramark and TEAM Coalition.

The positive contributions made by TEAM are far reaching. Its mission is important to fans and spectators in stadiums, but its message also contributes to responsible conduct in our communities at large. The NFL strongly supports the TEAM program, and we are proud to be a member of the TEAM Coalition.Roger Goodell, Commissioner, National Football League

Anheuser-Busch has led our industry in promoting responsible drinking for more than 30 years and the Bud Light Good Sport designated driver program reminds fans who choose to drink, to do so responsibly and get their friends home safely. We all share the same streets after the game. This partnership with the Steelers, TEAM and the fans displays our collective responsibility to help keep our roads safe.Katja Zastrow, Vice President, Corporate Social Responsibility-Better World, Anheuser-Busch

Teamwork is exactly what this organization is all about. Through the Bud Light Good Sport Designated Driver Challenge, we are demonstrating that when everyone – including the fans – takes responsibility, everyone wins.Jill Pepper, Executive Director, TEAM Coalition

Pittsburgh Steelers

For more information, see http://www.steelers.com/

Anheuser-Busch

For more than three decades, Anheuser-Busch and its nationwide network of wholesalers have invested more than $1 billion in national advertising campaigns and community-based programs to promote responsible drinking, prevent underage drinking and drunk driving and address college issues. For more information on these alcohol responsibility efforts and the progress being made, visit www.Anheuser-Busch.com

TEAM Coalition

TEAM Coalition is an alliance of professional and collegiate sports, entertainment facilities, concessionaires, stadium service providers, the beer industry, distillers, broadcasters, traffic safety experts and others working together to promote responsible drinking and positive fan behavior at sports and entertainment facilities. TEAM Coalition members and supporters include National Football League, Aramark, Anheuser-Busch Companies, Major League Baseball, Major League Soccer, NASCAR, National Basketball Association, National Hockey League, National Collegiate Athletic Association, Americrown, Delaware North Sportservice, Legends, Spectra, Beer Institute, National Beer Wholesalers Association, Constellation Brands, HEINEKEN USA, MillerCoors, Brown-Forman, Live Nation, National Association of Broadcasters, Contemporary Services Corporation, International Association of Venue Managers, Stadium Managers Association and the National Highway Traffic Safety Administration. For more information visitwww.TEAMCoalition.org or www.FansDontLetFansDriveDrunk.org.

US DOT / NHTSA 2016 NATIONAL DATA:

• In 2016, 10,497 people were killed as a result of alcohol-related (BAC > 0.08) car crashes, an increase of 1.7% from the 10,265 fatalities in 2015.

• Many, if not most of those lives would have been saved if people did not drive when they were impaired by alcohol or if they used sober, designated drivers or if they simply wore their seat belts.

• Statistics and research clearly show that 21-34 year old males are the demographic most likely to be involved in an automobile crash

Author: jacksonteamcoalition