Seattle Sounders FC Host Their Final Cascadia Responsibility Challenge Rivalry Match

08/31/2015

Supporters who attended the Seattle Sounders FC match versus the Portland Timbers at CenturyLink Field got to enjoy a riveting 2-1 win for the Sounders!

Hundreds of supporters helped the Sounders FC earn points in the Designated Driver Challenge against the Portland Timbers and Vancouver Whitecaps FC. These supporters pledged to be Good Sports – designated drivers for their group. Responsible supporters autographed a larger-than-life inflatable soccer ball and received a free souvenir photo.

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Each designated driver is worth one point in the competition. The Designated Driver Challenge winner will be the club with the most points at the end of the season. Click here to see the Challenge Standings.

Seattle Sounders FC, Anheuser-Busch, Brown-Forman and TEAM Coalition partnered to promote responsible drinking at CenturyLink Field in Seattle, WA encouraging supporters to become designated drivers.

One of Major League Soccer’s top priorities is the safety of our fans, and our partnership with TEAM Coalition is an excellent program that provides a positive message. We’re pleased to work with TEAM Coalition to promote responsible habits.Don Garber, Commissioner, Major League Soccer

Seattle Sounders
For more information, see www.soundersfc.com

Anheuser-Busch
For more than three decades, Anheuser-Busch and its nationwide network of wholesalers have invested more than $1 billion in national advertising campaigns and community-based programs to promote responsible drinking, prevent underage drinking and drunk driving and address college issues. For more information on these alcohol responsibility efforts and the progress being made, visit www.Anheuser-Busch.com

Brown-Forman
For 140 years, Brown-Forman Corporation has enriched the experience of life by responsibly building fine quality beverage alcohol brands, including Jack Daniel’s Tennessee Whiskey, Southern Comfort, Finlandia, Jack Daniel’s & Cola, Canadian Mist, Korbel, Gentleman Jack, el Jimador, Herradura, Sonoma-Cutrer, Chambord, New Mix, Tuaca, and Woodford Reserve. Brown-Forman’s brands are supported by nearly 3,900 employees and sold in approximately 135 countries worldwide. Brown-Forman’s el Jimador is the Official Tequila of Major League Soccer.   For more information go to www.Brown-Forman.com 

TEAM Coalition
TEAM Coalition is an alliance of professional and collegiate sports, entertainment facilities, concessionaires, stadium service providers, the beer industry, distillers, broadcasters, traffic safety experts and others working together to promote responsible drinking and positive fan behavior at sports and entertainment facilities. TEAM Coalition members and supporters include Major League Soccer, Major League Baseball, NASCAR, National Basketball Association, National Football League, National Hockey League, National Collegiate Athletic Association, Aramark, Delaware North Sportservice, Legends Hospitality, Ovations Food Services, Beer Institute, National Beer Wholesalers Association, Anheuser-Busch Companies, HEINEKEN USA, MillerCoors, Brown-Forman, Live Nation, National Association of Broadcasters, Contemporary Services Corporation, Elite, International Association of Venue Managers, Stadium Managers Association and the National Highway Traffic Safety Administration. For more information visit www.TEAMCoalition.org or www.FansDontLetFansDriveDrunk.org.
US DOT / NHTSA 2013 NATIONAL DATA:

• In 2013, 10,076 people were killed as a result of alcohol-related (BAC > 0.08) car crashes, a decrease of 2.4% from the 10,322 fatalities in 2012.

• Many, if not most of those lives would have been saved if people did not drive when they were impaired by alcohol or if they used sober, designated drivers or if they simply wore their seat belts.

• Statistics and research clearly show that 21-34 year old males are the demographic most likely to be involved in an automobile crash, drive when impaired by alcohol, and fail to buckle up.