Responsible Texas Rangers Fans Rewarded at Budweiser Good Sport Designated Driver Challenge Rivalry Series

08/22/2014

Responsibility Has Its Rewards:
Responsible Texas Rangers Fans Rewarded
at Games Versus Kansas City Royals

Fans who attended the Texas Rangers series versus the Kansas City Royals were treated to a great weekend of baseball! Over 150 fans also helped the Texas Rangers earn points in the Budweiser Good Sport Designated Driver Challenge against the Kansas City Royals. These fans pledged to be Good Sports – designated drivers for their group.Each designated driver is worth a “home run” (1 point) in the challenge. The Budweiser Good Sport Designated Driver Challenge winner will be the Club with the most points at the end of the season. With support from fans at this rivalry game, the Texas Rangers have taken the lead in the Challenge Standings.Texas Rangers, Budweiser, Ben E. Keith and TEAM Coalition partnered to promote responsible drinking and traffic safety at Globe Life Park in Arlington, encouraging fans to become designated drivers.
NATIONAL CAMPAIGN: Responsibility Has Its Rewards

RHIR PARTNERS INCLUDE:

  • Texas Rangers
  • Budweiser
  • Ben E. Keith
  • TEAM Coalition

Click here to see all the Texas Rangers fan photos on Facebook  
WHO: Fans and the Community

WHAT: Texas Rangers, Budweiser, Ben E. Keith and TEAM Coalition rewarded fans who pledged to be designated drivers, which means they are over 21 years of age, they promised not to drink alcohol at the game and they promised to provide safe transportation home from the game for their group. Responsible fans autographed a backdrop and received a free souvenir photo.

  

  

Texas Rangers fans support their favorite MLB club in the Budweiser Good Sport Designated Driver Challenge.

WHERE: Globe Life Park in Arlington, Texas Rangers vs. Kansas City Royals

WHEN: Friday, August 22-24, 2014

Texas Rangers:
http://www.Texas.Rangers.MLB.com/

TEAM Coalition:
TEAM Coalition is an alliance of professional and collegiate sports, entertainment facilities, concessionaires, stadium service providers, the beer industry, distillers, broadcasters, traffic safety experts and others working together to promote responsible drinking and positive fan behavior at sports and entertainment facilities. TEAM Coalition members and supporters include Major League Baseball, Major League Soccer, NASCAR, National Basketball Association, National Football League, National Hockey League, National Collegiate Athletic Association, ARAMARK, Delaware North Companies – Sportservice, Ovations Food Services, Beer Institute, National Beer Wholesalers Association, Anheuser-Busch Companies, MillerCoors, Brown-Forman, Live Nation, National Association of Broadcasters, Contemporary Services Corporation, Elite, International Association of Venue Managers, Stadium Managers Association and the National Highway Traffic Safety Administration.

For more information visit www.TEAMCoalition.org or www.FansDontLetFansDriveDrunk.org.

Anheuser-Busch:
For more than three decades, Anheuser-Busch and its nationwide network of wholesalers have invested more than $1 billion in national advertising campaigns and community-based programs to promote responsible drinking, prevent underage drinking and drunk driving and address college issues. For more information on these alcohol responsibility efforts and the progress being made, visit www.Anheuser-Busch.com

US DOT / NHTSA 2012 NATIONAL DATA:

  • In 2012, 10,322 people were killed as a result of alcohol-related (BAC > 0.08) car crashes, an increase of 4.6% from the 9,685 fatalities in 2011.
  • Many, if not most of those lives would have been saved if people did not drive when they were impaired by alcohol or if they used sober, designated drivers or if they simply wore their seat belts.
  • Statistics and research clearly show that 21-34 year old males are the demographic most likely to be involved in an automobile crash, drive when impaired by alcohol, and fail to buckle up.

Photo by Keith Allison