|NATIONAL CAMPAIGN: Responsibility Has Its Rewards™
RHIR PARTNERS INCLUDE:
- Houston Dynamo
- Silver Eagle Distributors
- TEAM Coalition
Click here to see all the Houston Dynamo supporter photos on Facebook
WHO: Supporters and the Community
WHAT: Houston Dynamo, Budweiser and TEAM Coalition invited supporters to take the pledge to be responsible soccer supporters, which means never driving drunk, always having a designated driver and buckling up – every trip every time. Responsible supporters autographed a larger-than-life soccer ball and received a free souvenir photo.
Houston Dynamo supporters support their favorite MLS club in the Budweiser Good Sport Designated Driver Challenge.
WHERE: BBVA Compass Stadium, Houston Dynamo vs. Philadelphia Union
WHEN: Friday, August 15, 2014
Houston Dynamo: http://www.houstondynamo.com/
TEAM Coalition: TEAM Coalition is an alliance of professional and collegiate sports, entertainment facilities, concessionaires, stadium service providers, the beer industry, distillers, broadcasters, traffic safety experts and others working together to promote responsible drinking and positive fan behavior at sports and entertainment facilities. TEAM Coalition members and supporters include Major League Soccer, Major League Baseball, NASCAR, National Basketball Association, National Football League, National Hockey League, National Collegiate Athletic Association, ARAMARK, Delaware North Companies – Sportservice, Ovations Food Services, Beer Institute, National Beer Wholesalers Association, Anheuser-Busch Companies, MillerCoors, Brown-Forman, Live Nation, National Association of Broadcasters, Contemporary Services Corporation, Elite, International Association of Venue Managers, Stadium Managers Association and the National Highway Traffic Safety Administration.
For more information visit www.TEAMCoalition.org or www.FansDontLetFansDriveDrunk.org.
Anheuser-Busch: For more than three decades, Anheuser-Busch and its nationwide network of wholesalers have invested more than $1 billion in national advertising campaigns and community-based programs to promote responsible drinking, prevent underage drinking and drunk driving and address college issues. For more information on these alcohol responsibility efforts and the progress being made, visit www.Anheuser-Busch.com
US DOT / NHTSA 2012 NATIONAL DATA:
- In 2012, 10,322 people were killed as a result of alcohol-related (BAC > 0.08) car crashes, an increase of 4.6% from the 9,685 fatalities in 2011.
- Many, if not most of those lives would have been saved if people did not drive when they were impaired by alcohol or if they used sober, designated drivers or if they simply wore their seat belts.
- Statistics and research clearly show that 21-34 year old males are the demographic most likely to be involved in an automobile crash, drive when impaired by alcohol, and fail to buckle up.