Four NFL games this season will be played in the United Kingdom. TEAM Coalition will be there for all four games promoting the messages of alcohol responsibility and drunk driving prevention. Fans who attend the NFL London games participate in the responsibility activation by adding their signatures to the responsibility wall and receiving a branded souvenir photo. From each game, one lucky and responsible fan will win a prize as the Responsible Fan of the Game.
Click on the images below to see the results from the responsibility activations at all four games.
September 24 | October 1 |
October 22 | October 29 |
The NFL, TEAM Coalition and Bud Light have been working together for years to promote responsible drinking and drunk driving prevention. The League’s International Series is one of many examples of the successful partnership that has included the Pro Bowl, NFL Experience and Super Bowl for more than a decade.
US DOT / NHTSA 2015 NATIONAL DATA:
• In 2015, 10,265 people were killed as a result of alcohol-related (BAC > 0.08) car crashes, an increase of 3.2% from the 9,943 fatalities in 2014.
• Many, if not most of those lives would have been saved if people did not drive when they were impaired by alcohol or if they used sober, designated drivers or if they simply wore their seat belts.
• Statistics and research clearly show that 21-34 year old males are the demographic most likely to be involved in an automobile crash