Chicago Fire Host Heineken Designated Driver Challenge Rivalry Match

06/25/2015

Supporters who attended the June 24, 2015 Chicago Fire match versus D.C. United at Toyota Park enjoyed a hard-fought game, and even though the Fire came up short, supporters scored a victory off the field by pledging to be responsible.

Hundreds of supporters helped the Fire earn points in their Heineken Designated Driver Challenge against D.C. United. These supporters pledged to be the designated drivers for their group, autographed a larger-than-life responsibility ball and received a free souvenir photo.

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Each designated driver is worth one point in the competition. The Designated Driver Challenge winner will be the club with the most points at the end of the season. Click here to see the Challenge Standings.


One of Major League Soccer’s top priorities is the safety of our fans, and our partnership with TEAM Coalition is an excellent program that provides a positive message. We’re pleased to work with TEAM Coalition to promote responsible habits.Don Garber, Commissioner, Major League Soccer

Chicago Fire
For more information, see http://www.chicago-fire.com

TEAM Coalition
TEAM Coalition is an alliance of professional and collegiate sports, entertainment facilities, concessionaires, stadium service providers, the beer industry, distillers, broadcasters, traffic safety experts and others working together to promote responsible drinking and positive fan behavior at sports and entertainment facilities. TEAM Coalition members and supporters include Major League Soccer, Major League Baseball, NASCAR, National Basketball Association, National Football League, National Hockey League, National Collegiate Athletic Association, Americrown, Aramark, Delaware North Sportservice, Legends, Spectra, Beer Institute, National Beer Wholesalers Association, Anheuser-Busch, Constellation Brands HEINEKEN USA, MillerCoors, Brown-Forman, Live Nation, National Association of Broadcasters, Contemporary Services Corporation, International Association of Venue Managers, Stadium Managers Association and the National Highway Traffic Safety Administration. For more information visit TEAMCoalition.org or FansDontLetFansDriveDrunk.org.

 

US DOT / NHTSA 2013 NATIONAL DATA:

• In 2013, 10,076 people were killed as a result of alcohol-related (BAC > 0.08) car crashes, a decrease of 2.4% from the 10,322 fatalities in 2012.

• Many, if not most of those lives would have been saved if people did not drive when they were impaired by alcohol or if they used sober, designated drivers or if they simply wore their seat belts.

• Statistics and research clearly show that 21-34 year old males are the demographic most likely to be involved in an automobile crash, drive when impaired by alcohol, and fail to buckle up.