PSAs

NBA AND TEAM COALITION PSAs

FAN EDUCATION

TEAM Coalition and the National Basketball Association are supporting the designated driver programs at all NBA arenas during the 2013-2014 season with a special incentive. Every arena offers fans a designated driver booth program. Fans who register to be a designated driver pledge to not drink alcohol, drive their friends and family home safely, and ensure that everyone always buckles up.

At the end of the season, one designated driver representing each NBA team will be selected. The NBA Designated Drivers for the Season representing the teams playing in the 2014 NBA Finals will each receive a grand prize of two (2) tickets to the first game of the 2014 NBA Finals® played in the arena of their favorite team.

Click on the links below to view the most current Fan Education materials.

RESPONSIBILITY HAS ITS REWARDS CAMPAIGN

The Responsibility Has Its Rewards campaign promotes positive fan behavior, responsible alcohol consumption, and the designated driver program at sports and entertainment facilities. Partners in the campaign include NHTSA – the U.S. Department of Transportation’s National Highway Traffic Safety Administration, state offices of highway safety, professional and collegiate sports, entertainment facilities, concessionaires, stadium service providers, the beer industry, and broadcasters.

The campaign offers sweepstakes and marketing events to promote the messages of traffic safety, responsible alcohol consumption, and positive fan behavior.

PSA-NBA_RHIR_2013_14_posterPledge to be a Designated Driver Poster

Radio PSAs

NBA Designated Driver


NBA Game Show

NBA Play Of The Game

Video PSAs

PISTONS FANS DON’T LET FANS DRIVE DRUNK

Denver Nuggets Fans Don't Let Fans Drive Drunk

Milwaukee Bucks Responsibility PSA

Phoenix Suns Designated Driver PSA

Responsibility Has Its Rewards Campaign

Responsibility Has Its Rewards “Vote For Your Favorite Messenger” Game

TEAM Coalition along with the National Basketball Association, NBA teams, facility operators, beer companies, concessionaires, stadium service partners, broadcasters, and state offices of highway safety are supporting initiatives at arenas that encourage fans to consume alcohol responsibly and demonstrate positive fan behavior. 

Responsibility Has Its Rewards supports the designated driver programs at all sports and entertainment facilities. Fans who register to be a designated driver, pledge to stay sober, to drive their friends and family home safely, and to ensure that everyone always buckles up. Fans also have the opportunity to be the spokespeople for responsibility by filming their own public service message. Click on the links below to vote for your favorite Responsibility Has Its Rewards messenger.

National Basketball Association

Click on the team / event below to watch all the responsibility videos NBA fans have filmed:

Vote for Your Favorite Phoenix Suns RHIR Messenger

Phoenix Suns RHIR Messenger

 

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 Vote for Your Favorite 2014 Milwaukee Bucks RHIR Messenger  2014 Milwaukee Bucks RHIR Messenger

 

 

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Vote for Your Favorite Denver Nuggets RHIR Messenger Denver Nuggets RHIR Messenger

 

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 Vote for Your Favorite 2009 NBA All Star Game RHIR Messenger 2009 NBA All Star Game RHIR Messenger

 

 

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 Vote for Your Favorite Pistons RHIR Messenger  Detroit Pistons RHIR Messenger

 

 

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 Vote for Your Favorite 2008 NBA All-Star Game RHIR Messenger 2008 NBA All-Star Game
RHIR Messenger

 

 

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 Vote for Your Favorite NBA 2007 All-Star Game RHIR Messenger  2007 NBA All-Star Game
RHIR Messenger

 

 

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 Vote for Your Favorite NBA 2006 All-Star Game RHIR Messenger  2006 NBA All-Star Game
RHIR Messenger

 

 

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