FY 2023 Membership Year In Review

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LIVE NATION AND JACK DANIEL’S RESPONSIBLE FAN PROGRAM

In 2023, Live Nation and Brown-Forman partnered with TEAM Coalition for the Responsibility Has Its Rewards sweepstakes. Several Live Nation venues offered fans the responsible fan/designated driver program.

Each time fans shared their safe ride plan, they were entered for a chance to win a pair of tickets to a show of their choice the following summer concert season at that venue. Hundreds of fans participated.

At 21 Live Nation venues, Legends certified more than 6,000 employees in TEAM training during the same year.

This two-pronged approach reminds fans and employees that when everyone takes responsibility, everyone wins.

TEAM Coalition Members

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