TEAM Coalition and Major League Baseball are supporting the designated driver programs at all MLB ballparks during the 2014 season with a special incentive. Every ballpark offers fans a designated driver program. Fans who register to be a designated driver pledge to not drink alcohol, drive their friends and family home safely, and ensure that everyone always buckles up.This season, one designated driver representing each MLB Club will been selected. The Designated Drivers for the Season from the Clubs that play in the World Series® will each receive two (2) tickets to the first game played in the ballpark of their favorite Club. Click here to see the 2013 Designated Drivers for the Season from all 30 MLB Clubs
A trip to the 2015 MLB All-Star Game will also be awarded to one of the Designated Drivers for the Season whose Club does not compete in the World Series. This prize will be awarded after both the ALCS® and NLCS® have been completed. The All-Star Game trip includes two (2) tickets to the game, roundtrip airfare, and hotel accommodations. Click here for sweepstakes rules.
2014 MLB All-Star Game and FanFest
A trip to the 2014 MLB All-Star Game at Target Field in Minneapolis, MN was awarded to Sheila Serna, theDesignated Driver for the Season for the Colorado Rockies. Sheila and a guest won two (2) tickets to the game, roundtrip airfare, and hotel accommodations in Minneapolis, MN.
Fans who attend FanFest will receive a souvenir photo and have the chance to autograph an eight-foot tall canvas poster commemorating the event and the commitment of MLB to always have a designated driver and buckle up – every trip, every time. These efforts were part of the Responsibility Has Its Rewards campaign.
MLB All-Star Game and FanFest Archives
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To promote the Responsibility Has Its Rewards sweepstakes, TEAM has produced Public Service Announcementsfor both TV and radio. The TV PSAs will air on local broadcast stations in MLB markets, and they will also be played on the video boards in ballparks. The radio PSAs will air on local radio stations and national radio networks. To produce the PSAs, TEAM traveled to MLB ballparks to film Fan Videos. TEAM has created Posters to highlight the designated-driver program at each MLB ballpark. Finally, TEAM has produced Fan Code of Conduct Cards with many MLB Clubs to emphasize the importance of positive fan behavior and safety.
Click on the links below to view the PSAs, Fan Videos, Posters and Fan Code of Conduct cards. |