TEAM Coalition partnered with NYRA and Woodford Reserve for two responsible drinking activations at Saratoga in 2017. The second promotion was on August 25, 2017 at one of the world’s greatest sporting venues. Click here to see the blog post from the first 2017 activation at Saratoga.
206 guests made the pledge to drink responsibly and to prevent drunk driving. They autographed a responsibility wall and received a free souvenir photo.
US DOT / NHTSA 2015 NATIONAL DATA:
• In 2015, 10,265 people were killed as a result of alcohol-related (BAC > 0.08) car crashes, an increase of 3.2% from the 9,943 fatalities in 2014.
• Many, if not most of those lives would have been saved if people did not drive when they were impaired by alcohol or if they used sober, designated drivers or if they simply wore their seat belts.
• Statistics and research clearly show that 21-34 year old males are the demographic most likely to be involved in an automobile crash, drive when impaired by alcohol, and fail to buckle up.