Responsible Philadelphia Union Supporters Rewarded at Budweiser Good Sport Designated Driver Challenge Rivalry Match

05/10/2014


Responsibility Has Its Rewards:
Responsible Philadelphia Union Supporters Rewarded
at Match Versus D.C. United
Supporters who attended the Philadelphia Union game versus D.C. United were treated to a hard fought contest between two Eastern Conference rivals. Supporters also helped the Union earn points in the Budweiser Good Sport Designated Driver Challenge against D.C. United. The winner will be the club with the most fans pledging to be designated drivers at the end of the season.The Philadelphia Union, Budweiser and TEAM Coalition partnered to promote responsible drinking and traffic safety at PPL Park, encouraging fans to become designated drivers.

61 responsible Philadelphia Union supporters made the pledge to be a Good Sport – the designated driver for their group at the match. Each supporter who pledged earned the Union 3 points in the challenge, totaling 183 points for this match. All the responsible supporters had the opportunity to autograph a larger-than-life soccer ball and have a photo taken of them which appears on the Fans Don’t Let Fans Drive Drunk Facebook Page.

NATIONAL CAMPAIGN: Responsibility Has Its RewardsRHIR PARTNERS INCLUDE:

  • The Philadelphia Union
  • Budweiser
  • TEAM Coalition

Click here to see all the Philadelphia Union supporters photos on Facebook


WHO: Supporters and the Community

WHAT: The Philadelphia Union, Budweiser and TEAM Coalition invited supporters to take the pledge to be responsible, which means never driving drunk, always having a designated driver and buckling up – every trip every time. Responsible supporters autographed a larger-than-life soccer ball and had a photo taken of them which appears on the Fans Don’t Let Fans Drive Drunk Facebook Page.

  

WHERE: PPL Park, Philadelphia Union vs. D.C. United

WHEN: Saturday May 10th, 2014

Philadelphia Union: http://www.philadelphiaunion.com/

TEAM Coalition:
TEAM Coalition is an alliance of professional and collegiate sports, entertainment facilities, concessionaires, stadium service providers, the beer industry, distillers, broadcasters, traffic safety experts and others working together to promote responsible drinking and positive fan behavior at sports and entertainment facilities. TEAM Coalition members and supporters include Major League Soccer, Major League Baseball, NASCAR, National Basketball Association, National Football League, National Hockey League, National Collegiate Athletic Association, Aramark, Delaware North Companies – Sportservice, Ovations Food Services, Beer Institute, National Beer Wholesalers Association, Anheuser-Busch Companies, MillerCoors, Brown-Forman, Live Nation, National Association of Broadcasters, Contemporary Services Corporation, Elite, International Association of Venue Managers, Stadium Managers Association and the National Highway Traffic Safety Administration.

For more information visit www.TEAMCoalition.org, www.FansDontLetFansDriveDrunk.org or www.RHIR.org.

Anheuser-Busch:
For more than three decades, Anheuser-Busch and its nationwide network of wholesalers have invested more than $980 million in national advertising campaigns and community-based programs to promote responsible drinking, prevent underage drinking and drunk driving and address college issues. For more information on these alcohol responsibility efforts and the progress being made, visit www.Anheuser-Busch.com

US DOT / NHTSA 2012 NATIONAL DATA:

  • In 2012, 10,322 people were killed as a result of alcohol-related (BAC > 0.08) car crashes, an increase of 4.6% from the 9,685 fatalities in 2011.
  • Many, if not most of those lives would have been saved if people did not drive when they were impaired by alcohol or if they used sober, designated drivers or if they simply wore their seat belts.
  • Statistics and research clearly show that 21-34 year old males are the demographic most likely to be involved in an automobile crash, drive when impaired by alcohol, and fail to buckle up.
TEAM Coalition