Responsible Fans Rewarded at Houston Astros Game

06/30/2014

Responsibility Has Its Rewards:
Responsible Fans Rewarded at Houston Astros Game

At Minute Maid Park on Monday June 30, 2014, responsible Astros fans received rewards for pledging to buckle up and always have a designated driver.179 responsible Houston Astros fans made the pledge to be a Budweiser Good Sport Designated Driver for their group. Additionally, 17 more fans promised to never drive drunk, and always have a designated driver if they were over 21 years of age. If they were under 21, they promised to not drink alcohol and buckle up – every trip, every time. In total, nearly 200 Astros fans made the pledge to be responsible at last night’s Astros Responsibility Day. And they had the opportunity to autograph an Astros and Budweiser graffiti board and receive a free souvenir photo.
NATIONAL CAMPAIGN: Responsibility Has Its RewardsRHIR PARTNERS INCLUDE:

  • Houston Astros
  • Budweiser
  • Silver Eagle Distributors
  • TEAM Coalition

Click here to see all the Houston Astros fan photos on Facebook  
WHO: Fans and the Community

WHAT: Houston Astros, Budweiser, Silver Eagle Distributors and TEAM Coalition invited fans to take the pledge to be responsible baseball fans, which means never driving drunk, always having a designated driver and buckling up – every trip every time. Responsible fans autographed a graffiti board and received a free souvenir photo.

   WHERE: Minute Maid Park, Houston Astros vs. Seattle Mariners

WHEN: Monday, June 30, 2014

Houston Astros: http://www.astros.mlb.com/

About TEAM Coalition
TEAM Coalition is an alliance of professional and collegiate sports, entertainment facilities, concessionaires, stadium service providers, the beer industry, distillers, broadcasters, traffic safety experts and others working together to promote responsible drinking and positive fan behavior at sports and entertainment facilities. TEAM Coalition members and supporters include Major League Soccer, Major League Baseball, NASCAR, National Basketball Association, National Football League, National Hockey League, National Collegiate Athletic Association, ARAMARK, Delaware North Companies – Sportservice, Ovations Food Services, Beer Institute, National Beer Wholesalers Association, Anheuser-Busch Companies, MillerCoors, Brown-Forman, Live Nation, National Association of Broadcasters, Contemporary Services Corporation, Elite, International Association of Venue Managers, Stadium Managers Association and the National Highway Traffic Safety Administration.

For more information visit www.TEAMCoalition.org, www.FansDontLetFansDriveDrunk.org or www.RHIR.org.

About Anheuser-Busch
For more than three decades, Anheuser-Busch and its nationwide network of wholesalers have invested more than $1 billion in national advertising campaigns and community-based programs to promote responsible drinking, prevent underage drinking and drunk driving and address college issues. For more information on these alcohol responsibility efforts and the progress being made, visit www.Anheuser-Busch.com.

US DOT / NHTSA 2012 NATIONAL DATA:

  • In 2012, 10,322 people were killed as a result of alcohol-related (BAC > 0.08) car crashes, an increase of 4.6% from the 9,865 fatalities in 2011.
  • Many, if not most of those lives would have been saved if people did not drive when they were impaired by alcohol or if they used sober, designated drivers or if they simply wore their seat belts.
  • Statistics and research clearly show that 21-34 year old males are the demographic most likely to be involved in an automobile crash, drive when impaired by alcohol, and fail to buckle up.

Photo by Keith Allison