Molson Coors and TEAM Coalition
Molson Coors is a longtime member of TEAM Coalition. TEAM works with Molson Coors, the Miller Lite brand and the Coors Light brand to ensure that sports and concert fans enjoy their beer responsibly by always having a designated driver and never driving drunk.
Coors Light and Miller Lite have official sponsorships with many MLB, MLS, NBA, NFL and NHL teams and several NASCAR races – all TEAM Coalition members. Many events at which TEAM promotes responsible drinking are sponsored by Molson Coors brands.