Partners Promoting Responsibility at Track include
Miller Lite, Drive Smart Virginia and TEAM Coalition
Jill Pepper, TEAM Coalition 202-669-0357 firstname.lastname@example.org
Aimee Turner, Richmond International Raceway – 804-228-7507, email@example.com
Courtney Schiesher, Olson for MillerCoors – 312-577-1758, firstname.lastname@example.org
Rob Richardson, Drive Smart Virginia 804-929-2988 email@example.com
RICHMOND, VA. (04/30/2012) -Responsible NASCAR fans earned valuable rewards at Saturday night’s Capital City 400 Presented by Virginia is for Lovers, at Richmond International Raceway. Miller Lite, Drive Smart Virginia and Techniques for Effective Alcohol Management (TEAM) Coalition partnered to promote responsible drinking and traffic safety at Richmond International Raceway.More than 500 fans made the pledge to be a designated driver for their group. All of them had the opportunity to receive a free souvenir photo, instant prizes and a chance to be selected as the Designated Driver of the Race. One randomly selected, responsible fan will win the Responsibility Has Its Rewards sweepstakes. The grand prize includes a Miller Lite outdoor lounge set along with two tickets and two hot passes to the September 8th Sprint Cup Series race at Richmond International Raceway.
[su_spoiler title=”Richmond International Raceway” style=”fancy”] Richmond International Raceway, known as America’s Premier Short Track, offers exciting night racing action and a commitment to the fan experience. One of the most popular facilities among drivers and fans in all of motorsports, Richmond International Raceway annually hosts all of its major events—two NASCAR Sprint Cup Series races, two NASCAR Nationwide Series events and one NASCAR K&N Pro Series East race—under the lights on its ¾-mile D-Shaped oval. The unique layout consistently produces the thrill of side-by-side racing, coupled with high enough speeds for a superspeedway feel. Combined with first-class amenities (including the state-of-the-art Video Scoring Tower) and a focus on the fans, guests at Richmond International Raceway can expect lasting memories on each visit. For tickets to events at Richmond International Raceway, call 866-455-7223 or visit www.rir.com online.Like us on Facebook and follow us on Twitter @RIRInsider.[/su_spoiler]