The Chase for the Sprint Cup™ continued at Kansas Speedway on October 16, 2016, and before the green flag waved, fans at the Hollywood Casino 400 planned their own winning strategy by taking the pledge to get home safely. The track, Americrown and TEAM Coalition partnered to promote responsible drinking and traffic safety.
Before the race, 210 fans made the pledge to be the designated driver for their group. All of them had the opportunity to receive a free souvenir photo, instant prizes, and a chance to be selected as the Designated Driver for the Race. One randomly selected, responsible fan will win the “Responsibility Has Its Rewards sweepstakes.” The grand prize includes two tickets and a VIP experience for two at the Go Bowling 400 at Kansas Speedway on May 13, 2017.
The Designated Driver for the Race from the 2016 Go Bowling 400, Steve Shaunce, received a pair of tickets and a behind-the-scenes experience before the Hollywood Casino 400.
US DOT / NHTSA 2015 NATIONAL DATA:
• In 2015, 10,265 people were killed as a result of alcohol-related (BAC > 0.08) car crashes, an increase of 3.2% from the 9,943 fatalities in 2014.
• Many, if not most of those lives would have been saved if people did not drive when they were impaired by alcohol or if they used sober, designated drivers or if they simply wore their seat belts.
• Statistics and research clearly show that 21-34 year old males are the demographic most likely to be involved in an automobile crash, drive when impaired by alcohol, and fail to buckle up.