Live Nation has been a long-time member of TEAM Coalition. Since 2009, Live Nation, TEAM, the HERO Campaign and the U.S. Department of Transportation National Highway Traffic Safety Administration (NHTSA) have worked together to offer concert goers the designated driver program and the Responsibility Has Its Rewards sweepstakes.
Thousands of music lovers have also made the pledge to stay sober and ensure a safe ride home from the concert for their friends and family. In 2015, Live Nation also prioritized certifying employees in TEAM’s effective alcohol management training program. A total of 576 Live Nation employees became TEAM certified in 2015. In addition, 9,931 Legends employees of Live Nation venues became TEAM certified in 2015. For both organizations, that is a huge commitment to TEAM Coalition. Those efforts play a crucial role in ensuring guests enjoy alcohol responsibly and that everyone gets home safely.