Blog Archives

Fans Refreshed Responsibly at 2019 Bridgestone NHL Winter Classic

The NHL, Coors Light and TEAM Coalition promoted responsible drinking at the events surrounding the 2019 Bridgestone NHL Winter ClassicTM at Millennium Park in Chicago, IL and at Notre Dame Stadium in South Bend, IN. CLICK HERE TO SEE ALL OF THE FAN PHOTOS ON FACEBOOK! For the three days leading up the 2019 Bridgestone NHL Winter ClassicTM on January 1,

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Braves Fans Get Home Safe

Fans who attended the Atlanta Braves games versus the Milwaukee Brewers at SunTrust Park on August 10, 11 & 12, 2018 were treated to a great weekend of baseball with the Braves taking the series two games to one. Off the field, nearly 100 fans showed their commitment to responsible drinking by autographing a giant

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Responsible Indianapolis 500 Fans End The Night With A Safe Ride Home

Responsible race fans earned valuable rewards at the Indianapolis Motor Speedway during the Indianapolis 500 weekend (May 25, 26 and 27, 2018) through a partnership between the track, MillerCoors and TEAM Coalition. The partners promoted responsible drinking and drunk driving prevention at Friday’s Miller Lite Carb Day, Firestone Legends Day on Saturday and the Snake

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Alcohol Responsibility at 2018 Coors Light NHL Stadium Series

The NHL teamed with Coors Light and TEAM Coalition to promote responsible drinking at the 2018 Coors Light NHL Stadium SeriesTM in Annapolis, MD. In the PreGame festivities outside Navy-Marine Corps Memorial Stadium on Saturday, March 3, 2018, a total of 350 NHL fans made the pledge never to drive drunk and always to have a designated driver. “Refresh Responsibly. Get Home

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Alcohol Responsibility at 2018 Bridgestone NHL Winter Classic

The NHL teamed with Coors Light and TEAM Coalition to promote responsible drinking at the 2018 Bridgestone NHL Winter ClassicTM at Citi Field in Flushing, NY. CLICK HERE TO SEE ALL OF THE FAN PHOTOS ON FACEBOOK! Prior to the game on January 1, 2018, 60 NHL fans made the pledge never to drive drunk, always to have a designated driver and

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Fans Refresh Responsibly at the 2017 NHL Draft™ Fan Fest

The NHL teamed with Coors Light (the official beer of the NHL®) and TEAM Coalition to promote responsible drinking at the 2017 NHL Draft™ Fan Fest at the United Center on June 23-24, 2017. During the Fan Fest, 906 NHL fans made the right pick by pledging to never to drive drunk, always to have a designated driver and never provide

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Responsible Indianapolis 500 Concertgoers

Responsible race fans earned valuable rewards at the Indianapolis Motor Speedway during the Indianapolis 500 weekend (May 26, 27 and 28, 2017) through a partnership between the track, MillerCoors and TEAM Coalition. The partners promoted responsible drinking and drunk driving prevention at Friday’s Miller Lite Carb Day, Legends Day on Saturday and the Snake Pit

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Alcohol Responsibility at 2017 Coors Light NHL Stadium Series

The NHL teamed with Coors Light and TEAM Coalition to promote responsible drinking at the 2017 Coors Light NHL Stadium SeriesTM in Pittsburgh, PA. In the PreGame festivities outside Heinz Field on Friday, February 24th and Saturday, February 25th, a total of 593 NHL fans made the pledge never to drive drunk, always to have a designated driver and never to provide alcohol

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Alcohol Responsibility at 2017 Bridgestone NHL Winter Classic PreGame

The NHL teamed with Coors Light and TEAM Coalition to promote responsible drinking at the 2017 Bridgestone NHL Winter ClassicTM PreGame in St. Louis, MO. Prior to the Alumni Game on December 31, 2016, on January 1st and prior to the Winter Classic on January 2, 2017 at Busch Stadium, 1,536 NHL fans made the pledge never to drive drunk, always to have a designated

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Alcohol Responsibility at 2017 Scotiabank NHL Centennial Classic PreGame

The NHL teamed with Molson Canadian and TEAM Coalition to promote responsible drinking at the 2017 Scotiabank NHL Centennial ClassicTM PreGame in Toronto. Prior to the Alumni Game on December 31, 2016 and the Centennial Classic on January 1, 2017 at BMO Field, 1,024 NHL fans made the pledge never to drive drunk, always to have a designated driver and never to

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TEAM Coalition