MillerCoors

Responsibility Has Its Rewards at the 2019 Coors Light NHL® Stadium Series

The NHL® teamed with Coors Light (the official beer of the NHL) and TEAM Coalition to promote responsible drinking at the 2019 Coors Light NHL Stadium SeriesTM  at Lincoln Financial Field in Philadelphia, PA on February 23, 2019. While the Flyers and Penguins battled it out on the outdoor ice, 613 NHL® fans scored a responsibility hat trick off the ice,

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Responsibility Has Its Rewards at the 2019 Honda NHL® All-Star Game

(L to R): Cole Flint, TEAM Coalition; Carl Mittleman, President of Aramark Sports and Entertainment; David Hackett, District Sales Manager for MillerCoors; Jan Paul Matthews, Pittsburgh Penguins Designated Driver For the Season and winner of the Responsibility Has Its Rewards sweepstakes; Margaret Altman, guest of Mr. Matthews; Jackie Bartolomeo, NHL Social Impact, Growth & Legislative

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Fans Refreshed Responsibly at 2019 Bridgestone NHL Winter Classic

The NHL, Coors Light and TEAM Coalition promoted responsible drinking at the events surrounding the 2019 Bridgestone NHL Winter ClassicTM at Millennium Park in Chicago, IL and at Notre Dame Stadium in South Bend, IN. CLICK HERE TO SEE ALL OF THE FAN PHOTOS ON FACEBOOK! For the three days leading up the 2019 Bridgestone NHL Winter ClassicTM on January 1,

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Coors Light, RADD and TEAM Promote Responsible Drinking at 2019 Rose Bowl

While Ohio State and the University of Washington showed the sellout crowd an amazing game, Coors Light, RADD and TEAM Coalition partnered to offer a multi-faceted alcohol responsibility promotion in advance of the 105th Rose Bowl game on January 1, 2019. Before kick-off, 170 fans smiled for souvenir photos after autographing the responsibility helmet. Each autograph

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Responsible Race Fans Rewarded at Talladega Superspeedway

It was an exciting and responsible race weekend in advance of the 2018 Monster Energy NASCAR Cup Series 1000Bulbs.com 500 at Talladega Superspeedway. On October 12 and 13, 2018, 949 fans took the pledge to Hold True and Enjoy Miller Time Responsibly – a promise to never drive drunk and always have a safe ride

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Responsible Race Fans Rewarded at Bristol Motor Speedway

It was an exciting and responsible race weekend in advance of the 2018 Monster Energy NASCAR Cup Series Bass Pro Shops NRA Night Race at Bristol Motor Speedway. On August 16 and 17, 2018, 78 fans braved the elements and took the pledge to Hold True and Enjoy Miller Time Responsibly – a promise to

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Braves Fans Get Home Safe

Fans who attended the Atlanta Braves games versus the Milwaukee Brewers at SunTrust Park on August 10, 11 & 12, 2018 were treated to a great weekend of baseball with the Braves taking the series two games to one. Off the field, nearly 100 fans showed their commitment to responsible drinking by autographing a giant

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Responsible Race Fans Rewarded at New Hampshire Motor Speedway

It was an exciting and responsible race weekend for the 2018 Monster Energy NASCAR Cup Series Foxwoods Resort Casino 301 at New Hampshire Motor Speedway. On July 22, 2018, 317 fans took the pledge to Hold True and Enjoy Miller Time Responsibly – a promise to never drive drunk and always have a safe ride

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Responsible NASCAR Fans Rewarded at Chicagoland Speedway

Responsible race fans earned valuable rewards at Chicagoland Speedway for the three days of NASCAR racing on June 29, 30 and July 1, 2018. Miller Lite and TEAM Coalition partnered to promote responsible drinking and traffic safety at the track. 717 fans made the pledge to Hold True and Get Home Safely. All of them had

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Responsible Indianapolis 500 Fans End The Night With A Safe Ride Home

Responsible race fans earned valuable rewards at the Indianapolis Motor Speedway during the Indianapolis 500 weekend (May 25, 26 and 27, 2018) through a partnership between the track, MillerCoors and TEAM Coalition. The partners promoted responsible drinking and drunk driving prevention at Friday’s Miller Lite Carb Day, Firestone Legends Day on Saturday and the Snake

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TEAM Coalition